{"product_id":"cs-pure-lux-collection-keratin-pro-smoothing-shampoo-250ml","title":"Pack 3X CS Pure Lux Collection Keratin Pro Smoothing Shampoo 250ml For Frizz Control Sleek Shine","description":"\u003cdiv\u003e\n\u003cp\u003eDiscover the CS Pure Lux Collection Keratin Pro Smoothing Shampoo 250ml in a convenient pack of 3 — a premium cleanse designed for undeniable smoothness that preserves hair vitality. Infused with Keratin Pro Complex, this formula works with your natural hair structure to seal the cuticle, tame frizz, and create a sleek, manageable foundation from the very first wash.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKeratin Pro Complex\u003c\/strong\u003e: a concentrated blend that smooths the hair surface, minimizes frizz, and boosts natural shine after every rinse.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSensory premium care\u003c\/strong\u003e: part of the Pure Lux collection, delivering a refined cleansing experience aimed at lasting softness and everyday luxury.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight cleansing\u003c\/strong\u003e: cleanses effectively without weighing hair down, making it ideal for fine to medium textures seeking a sleek result.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep for flawless styling\u003c\/strong\u003e: reduces friction during combing and heat styling, providing a smoother canvas for straight or silky finishes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis shampoo is specifically formulated for \u003cstrong\u003efrizz and flyaways\u003c\/strong\u003e, coarse textures, and color- or chemically-treated hair that still wants gentle cleansing while preserving smoothness. It’s also a smart choice for regular heat tool users who crave a uniform, sleek surface before styling.\u003c\/p\u003e\n\u003ch3\u003eHow it works\u003c\/h3\u003e\n\u003cp\u003eThe Keratin Pro Complex interacts with your hair’s natural cortex to smooth the cuticle, reduce surface roughness, and shield strands from humidity-driven lift. By delivering a lightweight cleanse that prepares hair for styling, it creates a stable foundation for a polished, long-lasting finish.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eDampen hair thoroughly with warm water to open the cuticles.\u003c\/li\u003e\n\u003cli\u003eApply a small amount of CS Pure Lux Keratin Pro Smoothing Shampoo and lather at the scalp and roots, then distribute through the lengths.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with lukewarm water. For best results, follow with the Keratin Pro Smoothing Conditioner from the same collection, then style as usual.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003eReal-world results\u003c\/h3\u003e\n\u003cp\u003eIn daily routines, hair feels softer to the touch and is easier to comb after towel drying. Humidity days become more forgiving as frizz tendencies are visibly tempered, revealing a sleek, polished look you can see and feel. When paired with the matching Keratin Pro Smoothing Conditioner, the smoothing effect lasts longer between washes, helping you maintain a sleek silhouette with less effort.\u003c\/p\u003e\n\u003ch3\u003eWhy this pairing matters\u003c\/h3\u003e\n\u003cp\u003eUsing the Keratin Pro Smoothing Shampoo as the first step in a dedicated smoothing routine—followed by the Keratin Pro Smoothing Conditioner—delivers a coordinated approach to frizz control, shine, and manageability. It’s about lasting smoothness that stays with you from wash day through styling, not just a momentary cleanse.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTwin pack benefit\u003c\/strong\u003e: two 250ml bottles mean you can establish a consistent smoothing routine without reordering often, keeping your haircare routine aligned with your styling goals.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Betaglam","offers":[{"title":"Default Title","offer_id":57056318914891,"sku":"CSPURE5014749020644","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1024\/0389\/9723\/files\/CS-PURE_dd1ee147-5c5a-4bde-9b70-888b0b634240.png?v=1778013669","url":"https:\/\/betaglam.com\/products\/cs-pure-lux-collection-keratin-pro-smoothing-shampoo-250ml","provider":"Betaglam","version":"1.0","type":"link"}